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WHY SHOULD YOU STAGE YOUR HOME?
... BECAUSE YOU'LL MAKE MORE MONEY AND SELL FASTER!
In a slowing real estate market with the prices of homes hitting all time highs it's no wonder that buyers are looking for more than the usual incentives to buy YOUR home. When you're selling it's time to think like a marketer - find out what YOUR customer (buyer) wants and GIVE it to them! What does that mean? Make your home a show home - CLEAN, DECLUTTER, DEPERSONALIZE and create an enviornment that speaks to your buyer's HEART.
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CLEAN
First impressions are made instantly and that first impression will be reinforced throughout your home. If you make a good impression the buyer will LOOK for good things, if you make a bad impression your buyer will look for FAULTS meaning a lower selling price or more time on the market.
Smells, such as garbage and mildew will INSTANTLY turn buyers off. Cobwebs, dirt and sinks full of dishes all attract the WRONG attention and will cost you time and money in the sale of your home. On the other hand, a fresh smell and clean appearance will INCREASE the appeal of your home for very little cost and effort.
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DECLUTTER
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How big is your home? Square footage sells homes but if the buyer can't SEE the space they won't pay top dollar for it.
The solution is to remove excess furniture from rooms, make space in crowded bookcases and closets and generally lighten the visual overload that can occur when a buyer first sees your home.
Decluttering will not only make rooms look larger but make buyers feel there is plenty of storage. And remember that storage is also a big selling point that will help you get more for your home!
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DEPERSONALIZE
How comfortable would you be moving into a stranger's home? If you want to sell fast and for good money you want the buyer to start imaging his or her own belongings in the space. Family photos, collections and strong decor make your home comfortable for YOU but will also distract buyers.
To make the BEST impression, remove items that draw attention to the people living in the house. This also means personal toiletries and other items that make buyers feel they are intruding on your privacy when visiting your home.
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APPEAL to the HEART
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If you've done everything else on the list you will soon see buyers showing increased interest in your property. Your home will show them everything they want to see - space, storage and cleanliness.
However, if you want to make the QUICKEST sale for the MOST money you have to do what marketer's do - APPEAL to the HEART. Using the senses of sight, sound and smell you can create a strong emotional reaction that will get the buyer to WANT your home. This will give you an edge over your competition and get the buyer in the right frame of mind to pay top dollar. For the perfect balance on even the tightest budget, please contact Artisan Home Staging for a free estimate and SELL YOUR HOME!
And just HOW do you live in a staged home? Check out this article "How to Live in a House for Sale"
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